Marketing With Purpose | 41 Orange Blog

5 Industries Primed for Inbound Marketing


Digital marketing has become the lifeblood of modern businesses. In the era of e-commerce and social media, a new marketing strategy called “inbound” has taken several industries by storm. If you don’t already know what inbound marketing is, keep reading.

How to Create a Lead Magnet That Converts

One of the big draws of inbound marketing is its ability to draw in leads that are in need of a product or service that your business provides. This is all done organically, but the problem is that inbound tactics can take a long period of time to show any major results.

Your Marketing Strategy Could Use a Funnel

You’ve probably heard of it before. So many people vouch for it - the ever utilitarian funnel. While helpful for guiding liquids into tight spaces - why on earth would you ever use it for a content marketing strategy?

The Problem With One Size Fits All Marketing

Many generations of marketers have depended upon traditional marketing methods, even as the underlying technologies of communication evolve—but just as many have worked behind the scenes on more effective, efficient approaches to nurturing leads, such as marketing automation. Unfortunately, it’s often been difficult to leverage these alternative marketing approaches to their fullest potential—but that’s all changed with the growth of the internet. Email marketing, social media marketing and marketing automation are all common tools to see now. How should you use them to generate more leads?

The Importance of Marketing for Property Management Companies

Keeping a steady flow of property clientele at any property site can sometimes call for creative marketing strategies. This means thinking out of the box when it comes to advertising. Consider the following ways to increase your selling through these simple and efficient marketing techniques:

Real Estate Marketing Trends: What Works?

Real estate marketing has really come a long way. From the days of physical distribution of flyers and door to door marketing to modern day online marketing, real estate marketing is really evolving at a rapid pace. The incorporation of technology into real estate marketing has created numerous opportunities for real estate teams to market differently.

Real estate agents are embracing the idea of infusing technology into their marketing strategy and it is paying dividends, but to see a real return you have to understand the techniques and marketing channels that are likely to work for your marketing campaign and those that are likely to have a lower return on investment. So what really works? Here are real estate marketing ideas and channels which when implemented properly, guarantee success: