In my opinion, “sales enablement” is kind of a vague term. It can incorporate so much in just two words - but it’s hard to define EXACTLY what it is. What is the roadmap to create a successful sales enablement strategy?
Samantha Pearson

Sam began her career as a reporter for her hometown newspaper, eventually moving to the West Coast in the pursuit of eternal sunshine and a new position in the marketing industry. She’s worked at digital agencies for more than 4 years and enjoys helping clients build a robust online presence through customized campaigns. She holds a Bachelor’s degree in English and Journalism from Boston University.