Marketing With Purpose | 41 Orange Blog

Rebecca Smith

With a background in B2B marketing, Rebecca specializes in inbound marketing and sales enablement. She has organized and driven successful lead generation strategies for medium-sized business for 5+ years. Rebecca holds two Bachelor’s degrees in Business Administration and French from Washington State University.
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Recent Posts

Why, How and What: Measuring Email Marketing ROI

Every year, marketers test out new apps, software and distribution channels to find the most effective avenues for their marketing promotion. And let’s be real, every day we could look online and find a new tool to try out. The options are endless.

6 Tips to Leverage Influencer Marketing and Earn Trust

Influencer marketing has become a driving force for brands to expand their reach and grow their audience. Influencer marketing isn’t just about Instagram, Youtube and promoting products and services; it’s about earning people’s trust.

5 Tips to Drive Leads with Interactive Content Marketing

“Content is king!” How many times have you heard that over the last three years? I’d guess it’s more than you’d like at this point.

Though it’s a hot topic and thrown around frequently, it’s not a phrase that’s going to go away anytime soon.